In "Social Media: It’s Time to Get Out There and Engage (Here’s How…)," Paul June, aka the King Monkey, dispenses sage advice to readers of the 25th Anniversary issue of IN Hollywood Magazine, the Los Angeles magazine of entertainment, fashion, people, and lifestyles.
Paul joins a select list of authors, thought leaders, business professionals, and digital media experts with news and information to offer LA actors, filmmakers, musicians, fashion designers, artists, and other creative personalities who read the monthly online and print magazine.
Social Media: It’s Time to Get Out There and Engage (Here’s How…)
by Paul June
Social Media . . . that’s just for hormonally-charged teens, political pundit wannabes, and doting grandparents trying to keep up with where their geographically-disperse families, right?
While the above may be true for some, the reality is that Social Media has thrust itself into the marketing and communications landscape—an essential tool for businesses and individuals of all types to engage their customers and potential customers in conversations about their brands and/or themselves.
Do it right and rather than you reaching out to your target customers, they come to you for the indispensable content and sense of brand community that only you can provide.
The key, of course, is doing it right. Read on for how. [→read full article]
Paul June is King Monkey of BARREL O'MONKEYZ, a San Diego-based strategic marketing agency specializing in Sports and Active Lifestyle markets. We serve as a seasoned, outsourced marketing team for companies looking to ramp up sales and launch new products. Our barrel is full of talent and creative arms ready to prove we don’t just monkey around!